DESIGN · TECHNOLOGY · INNOVATION
I work at the intersection of design, technology, and innovation.
Connecting strategy, product development, and emerging tools to create better digital experiences and rethink how teams build software.
Selected work
A collection of digital products, experiences, and shared capabilities I've helped bring to life with talented teams.
As a fitness app, the Zwift game home screen needed to be redesigned from the ground up to make it easier for new and existing members to find and join activities. We set out to help people be more active and increase subscriptions for free trial members.
As a companion app to the Zwift game, a new feature was needed to allow club owners to create and share events with their community. We set out to help more members build social connections, a key factor in increasing enjoyment and, ultimately, customer retention.
Meltwater's product suite navigation
As a product suite offering media monitoring, social engagement, and reporting tools, the Meltwater platform needed a navigation redesign. We set out to improve the information architecture and wayfinding experiences while elevating the visual brand, greatly reducing tech debt, and paving the way for increased personalization.
© Ange Romanska 2026